FRIDAY,November 19, 2010
8:30-11:30 AM
Two Optional Preconference Workshops
The Essence of Life, Théres Stiefer, University
of Arkansas
The Marketing Clinic, Phil Graf, ProEd-InfoLists
1:00-1:30 PM
Newcomers Welcome
Martina Bison-Huckaby, West Virginia University
Kris Risi, Drexel University
Jan Allen, University of Wisconsin, Milwaukee
1:30-2:00 PM
Opening Session
John Park, Penn State University
(Conference Chair) & Board Members
2:00-3:30 PM
KEYNOTE: A Call to Leadership
Joe Dowdy, Chief of Staff, Office of the Director,
NASA's Kennedy Space Center
3:45-5:15 PM
Two Concurrent Sessions
Case Study on Strategy
Paul Slaggert, Notre Dame University
Barry Bales, The University of Texas at
Austin
Learning 2.0: The New Landscape of
Professional and Executive Education
Jon Horn, JMH Consulting
5:30-6:30PM
Reception with Dinner following
SATURDAY,November 20, 2010
8:00-9:30AM
KEYNOTE: How CEOs View the Success of
Learning Investments
Jack Phillips, Chairman, The ROI Institute
9:45-11:15AM
Four Concurrent Sessions
ROI - A casual conversation with Jack
(Concurrent follow up to his Keynote)
Jack Phillips, Chairman, The ROI Institute
The Good, The Bad and The Ugly of
Budgeting
Jessica Kluntz, University of St. Thomas
Joseph T. Bork, University of St. Thomas
Re-examining Business Development Models
in Professional Development and Executive
Education
Moderator - Kris Risi, Drexel University
Brent Collingwood, University of Alberta
Amy Lane, Kent State University
Hector Zelaya, Arizona State University
Take Learning to the Learner:
Will Webinars Work for You?
Julie Weathers, Oklahoma State University
Mandy McKinney, Oklahoma State University
Megan Sheridan, Purdue University
11:30AM-1:00PM
Four Concurrent Sessions
Getting to Yes? Developing an Enrollment
Management Strategy that Converts Interest
to Action
Arne Johnson, University of Minnesota
Review, Refocus and Revitalize the ROI in Your
Clients' Executive and Corporate Education
Lindsay Ryan, Corporate Education Advisers, Australia)
Advisory Boards for Management, Executive and
Professional Development Programs
Kevin Rose, University of Arkansas
Steve Williams, University of Arkansas
Create and Launch Programs that Make Cents
Nicole Foerschler, JMH Consulting
1:00PM-2:00PM
Optional Networking Luncheons
2:00pm-5:30pm
Excursions and free time
6:30pm
Board Hosts for dinner and optional entertainment jaunts
| SUNDAY, November 21, 2010
8:30AM-10:00AM
KEYNOTE: What if ... Why Not ... Anything Is Possible!
Bob Pike, Chairman, The Bob Pike Group
10:15AM-11:45AM
Four Concurrent Sessions
Positioning High Impact Continuous
Performance Improvement Strategies
Matt Larson, University of Minnesota
Navigating the Legal Hazards of Using the
Internet and Social Media in Adult Learning
Susan Alevas, Cornell ILR/Alevas Consulting Group
What Would Google Do? New Potential
Approaches for CE
Nicole Foerschler, JMH Consulting
Getting and Keeping Great Instructors
Jan Allen, University of Wisconsin, Milwaukee
Linda Halliburton, University of Minnesota
12:00-1:00 PM
Luncheon
1:15PM-2:45PM
Four Concurrent Sessions
Idea Generation: 90 Ideas in 90 Minutes
Kris Risi, Drexel University
Tracey Mauer, University of Vermont
Robin Kistler, Louisana State University
Applying Blue Ocean Strategy -- Marketing
to the Seams
Greg Libitz, St. Lawrence College
Donna Silver-Smith, St. Lawrence College
Converting Website Visitors into Students
Jon Horn, JMH Consulting
Rebuilding the Economy: Programs and
Services for Workers in Transition
Lori Wurth, Wayne State University
Vickie Maris, Purdue University
Linda Halliburton, University of Minnesota
3:00PM-4:30PM
Three Concurrent Sessions
Technology for Teaching and Marketing:
Come take a closer look
John Dolan, Penn State University
Vickie Maris, Purdue University
Jon Horn, JMH Consulting
Market Trends and Insights in
Executive Education
Kimberly Young, University of Missouri-Kansas City
How to Optimize Online Advertising
Campaigns with Action-Based Goals
Mykola Sarazhynskyy, St. Thomas University
Joseph Bork, St. Thomas University
6:00-7:00PM
Reception & Logo Swap
7:00-9:00PM
Dinner & Entertainment
MONDAY, November 22, 2010
8:30AM-10:00
KEYNOTE: From Conversation to Conversion:
Building Relationships that Turn Prospects
into Enrollments
Todd Gibby, CEO, Intelliworks
10:15-11:45
Plenary
Appreciative Inquiry: Giving Life to
an Approach for Change
Thères Stiefer, University of Arkansas
11:46AM
Conference Concludes
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